12.29.2008

participACTION

So, there is a new commerical out for ParticipACTION. Don't judge right away, this commerical is very modern and actually really good. It has no comparison to the old commericials from when I was a kid when everyone had really short shorts and shorter crop top tees, when roller skates ruled and rollerblades were unheard of. But don't get me wrong these commericials are no where near the excellence of Hal and Joanne McLeod on (make sure you sing this.... I know you know it) Oooooooh, Body Break!

And ParticipACTION is a great thing to promote to today's society! Just a quick glance at their website and you can easily read that childhood obesity has tripled over the past three decades, one in two Canadian adults are overweight, and this is all causing a major burden to our healthcare system. People need to get out there and do physical activity. I say this all as I sit here at my computer with my feet up and a bag of Doritos and a Coke easily within reach.

But anyhow, back to the task at hand - the new participACTION commerical. It has a whole bunch of Canadian sport icons telling us to get out there and get active! I love our Canadian athletes, honestly I do! BUT I AM GOING TO HELL!!! Rick Hansen tells people to walk to work. Really?!? You're going to have the Man in Motion, who is in a wheelchair, tell people to walk to work. The guy who cannot walk and is famous for NOT WALKING?!?!?

The irony alone made me laugh for a good half hour. I'm still laughing.

2 comments:

tee said...

I've seen that commercial a few times and I never caught Rick Hansen suggesting I walk to work...I agree, totally ripe with irony!

PS...welcome to the cult!

notquiteawake said...

Welcome! Good blog start!